Fortress Broadens Search Engine Optimization Provider For Plastic Surgeons

Citadel, a doctor electronic advertising firm, announces an increased SEO solution for cosmetic surgeons, concentrating on on-line exposure, client engagement, and method development. Lauren's focus on ROI and interest for discovering the important information that transform projects from great to wonderful consist of establishing a grand scale multivariate test structure making use of fractional factorial evaluation for recognizing ROI potential in electronic media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and establishing an estimate technique for predicting ROI before media investment.

One of things Martin appreciates most about his role is the possibility to research and understand the nuances of both established and brand-new markets, and via growing his understanding of them look for the Holy Grail of product-market fit.

He leads a group of media approach, media preparation, media acquiring and media implementation professionals that collaboratively make certain that campaign objectives are attained in order to make best use of interactions and ROI. Lauren's profession in digital and media began in the 90's, equally as electronic came to be a viable advertising network.

While at Underscore, she invested three years teaching Online search engine Marketing at the WSE College in Krakow. Among her faves memories of operating at Underscore was years earlier, when they figured out how to map Nielsen data to Yahoo's audience base and prove out ROI from Fortress Surgeon Digital Marketing media to retail purchase.