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Fortress Surgeon Digital Marketing, a doctor electronic advertising and marketing agency, reveals a broadened search engine optimization solution for plastic surgeons, focusing on online presence, person involvement, and method development. Lauren's focus on ROI and passion for finding the vital details that transform campaigns from great to terrific include establishing a grand scale multivariate examination structure using fractional factorial analysis for understanding ROI capacity in digital media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing an estimate strategy for anticipating ROI before media investment.

A 25-year professional in the medical care marketing and advertising room, Tracey started her occupation as a firm account person for an array of pharma brand names and later on pioneered the advertising and marketing initiative to launch a first-of-its kind site in the eyewear and eyecare area.

He leads a group of media technique, media preparation, media acquiring and media implementation professionals who collaboratively make sure that campaign goals are attained in order to maximize roi and engagements. Lauren's profession in digital and media started in the 90's, equally as electronic came to be a practical advertising and marketing channel.

While at Underscore, she spent three years educating Online search engine Advertising and marketing at the WSE University in Krakow. Among her favorites memories of operating at Underscore was years earlier, when they determined just how to map Nielsen data to Yahoo's target market base and show out ROI from electronic media to retail acquisition.