Digital Advertising Services
Fortress Surgeon Digital Marketing, a surgeon electronic marketing agency, reveals an increased SEO service for cosmetic surgeons, focusing on online presence, individual engagement, and technique growth. Lauren's concentrate on ROI and enthusiasm for locating the essential information that transform campaigns from good to wonderful consist of developing a grand scale multivariate test structure making use of fractional factorial analysis for recognizing ROI capacity in electronic media across Pfizer Rx brand names within the Pfizer for Living profile, and establishing a forecast method for forecasting ROI before media financial investment.
A 25-year veteran in the healthcare marketing and advertising area, Tracey started her career as an agency account person for a range of pharma brands and later on pioneered the advertising initiative to release a first-of-its kind portal in the eyewear and eyecare room.
It was these early tests that drove Underscore's focus on information driven programs and ROI measurement, a fundamental differentiation in the industry. She thinks Underscore is the design for how media and advertising and marketing firms should, and will, progress in the future.
While at Underscore, she invested three years instructing Online search engine Advertising at the WSE College in Krakow. One of her faves memories of operating at Underscore was years earlier, when they found out exactly how to map Nielsen data to Yahoo's audience base and confirm out ROI from electronic media to retail acquisition.