Outbound Telemarketing

Fortress Surgeon Digital Marketing, a cosmetic surgeon digital advertising firm, introduces an increased search engine optimization service for plastic surgeons, focusing on online visibility, patient involvement, and method development. Lauren's focus on ROI and interest for discovering the crucial details that change campaigns from great to excellent include establishing a grand scale multivariate test framework using fractional factorial analysis for recognizing ROI possibility in digital media throughout Pfizer Rx brand names within the Pfizer for Living profile, and creating a forecast strategy for predicting ROI before media investment.

One of things Martin delights in most regarding his function is the chance to study and understand the subtleties of both brand-new and recognized markets, and with expanding his understanding of them search for the Holy Grail of product-market fit.

He leads a team of media approach, media planning, media buying and media implementation professionals that collaboratively make certain that project objectives are attained in order to make the most of interactions and ROI. Lauren's job in electronic and media started in the 90's, just as digital ended up being a practical advertising and marketing channel.

While at Underscore, she spent 3 years showing Search Engine Advertising at the WSE University in Krakow. Among her faves memories of working at Underscore was years back, when they identified just how to map Nielsen information to Yahoo's target market base and show out ROI from electronic media to retail purchase.