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Citadel, a cosmetic Fortress Surgeon Digital Marketing electronic advertising and marketing agency, introduces a broadened search engine optimization service for plastic surgeons, focusing on online presence, client involvement, and practice growth. Lauren's concentrate on ROI and passion for discovering the critical details that change projects from good to excellent consist of developing a grand range multivariate test framework using fractional factorial analysis for comprehending ROI possibility in digital media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and developing an estimate method for anticipating ROI prior to media financial investment.

A 25-year professional in the health care advertising and marketing space, Tracey began her career as an agency account individual for a variety of pharma brand names and later led the marketing effort to release a first-of-its kind website in the eyeglasses and eyecare space.

He leads a group of media strategy, media preparation, media buying and media implementation specialists that collaboratively ensure that project objectives are attained in order to take full advantage of involvements and ROI. Lauren's career in electronic and media started in the 90's, equally as electronic came to be a viable marketing channel.

While at Underscore, she invested three years showing Internet search engine Advertising at the WSE College in Krakow. One of her favorites memories of operating at Underscore was years back, when they figured out how to map Nielsen data to Yahoo's target market base and prove out ROI from digital media to retail acquisition.