Outbound Telemarketing
Fortress Surgeon Digital Marketing, a cosmetic surgeon electronic marketing firm, announces an increased SEO service for cosmetic surgeons, concentrating on online presence, person involvement, and practice development. Lauren's concentrate on ROI and interest for finding the critical details that change campaigns from good to terrific consist of developing a grand scale multivariate examination framework utilizing fractional factorial evaluation for understanding ROI capacity in electronic media across Pfizer Rx brand names within the Pfizer for Living profile, and creating a projection strategy for forecasting ROI prior to media investment.
Among things Martin delights in most regarding his role is the opportunity to study and understand the subtleties of both well established and brand-new markets, and via expanding his understanding of them try to find the Holy Grail of product-market fit.
It was these very early examinations that drove Underscore's focus on data driven programs and ROI measurement, a fundamental differentiation in the sector. She believes Underscore is the model for exactly how media and advertising and marketing agencies should, and will, advance in the future.
While at Underscore, she invested three years instructing Search Engine Marketing at the WSE University in Krakow. One of her faves memories of operating at Underscore was years ago, when they figured out exactly how to map Nielsen data to Yahoo's target market base and prove out ROI from digital media to retail purchase.