Telemarketing
Fortress Surgeon Digital Marketing, a cosmetic surgeon digital advertising agency, reveals a broadened search engine optimization solution for cosmetic surgeons, focusing on on-line presence, client involvement, and technique growth. In her previous duty as VP of Biddable Media Daga specialized in the advertising and marketing of health & health brands via all lifecycle stages: beginning with professional test recruitment projects, with the pre-launch market-shaping, launch and advertising stage, finishing with patent expiration and advertising and marketing sunsetting.
A 25-year professional in the health care marketing and advertising area, Tracey started her job as an agency account individual for a variety of pharma brands and later on headed the marketing effort to launch a first-of-its kind portal in the eyewear and eyecare space.
It was these early tests that drove Underscore's focus on data driven programs and ROI dimension, a fundamental differentiation in the market. She thinks Underscore is the model for just how media and advertising companies should, and will, develop in the future.
While at Underscore, she invested 3 years showing Internet search engine Advertising and marketing at the WSE University in Krakow. One of her faves memories of working at Underscore was years back, when they identified just how to map Nielsen information to Yahoo's audience base and prove out ROI from digital media to retail purchase.