Surgeon Digital Marketing

Fortress Surgeon Digital Marketing, a surgeon electronic advertising and marketing firm, introduces an increased search engine optimization service for plastic surgeons, focusing on online exposure, person interaction, and technique growth. Lauren's concentrate on ROI and passion for locating the critical information that change campaigns from good to excellent include developing a grand scale multivariate test structure using fractional factorial evaluation for understanding ROI potential in digital media across Pfizer Rx brand names within the Pfizer for Living profile, and creating a forecast method for predicting ROI prior to media financial investment.

One of the important things Martin delights in most concerning his function is the possibility to study and recognize the subtleties of both well established and brand-new markets, and with expanding his understanding of them seek the Holy Grail of product-market fit.

It was these very early examinations that drove Underscore's concentrate on data driven programs and ROI dimension, an essential distinction in the sector. She believes Underscore is the model for exactly how media and advertising and marketing companies should, and will, evolve in the future.

While at Underscore, she invested 3 years showing Internet search engine Marketing at the WSE College in Krakow. One of her faves memories of operating at Underscore was years ago, when they figured out how to map Nielsen information to Yahoo's audience base and prove out ROI from digital media to retail acquisition.