Digital Advertising And Marketing Services

Fortress Surgeon Digital Marketing, a doctor digital advertising and marketing company, announces an increased search engine optimization service for plastic surgeons, focusing on online presence, patient engagement, and practice development. Lauren's concentrate on ROI and passion for discovering the critical details that transform campaigns from great to great consist of establishing a grand scale multivariate examination framework utilizing fractional factorial analysis for recognizing ROI possibility in electronic media across Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing an estimate approach for predicting ROI prior to media investment.

A 25-year expert in the medical care advertising and marketing area, Tracey started her career as an agency account individual for a selection of pharma brands and later spearheaded the advertising and marketing initiative to launch a first-of-its kind website in the eyewear and eyecare space.

It was these very early examinations that drove Underscore's concentrate on data driven programs and ROI measurement, a basic differentiation in the sector. She believes Underscore is the model for how media and advertising and marketing companies should, and will, develop in the future.

While at Underscore, she spent 3 years showing Internet search engine Marketing at the WSE College in Krakow. Among her favorites memories of working at Underscore was years ago, when they identified how to map Nielsen information to Yahoo's audience base and verify out ROI from electronic media to retail purchase.