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Fortress Surgeon Digital Marketing, a specialist electronic advertising and marketing firm, announces an increased SEO solution for plastic surgeons, focusing on on-line visibility, individual interaction, and method growth. Lauren's focus on ROI and passion for discovering the critical information that change projects from excellent to terrific consist of developing a grand scale multivariate examination framework making use of fractional factorial analysis for comprehending ROI capacity in digital media across Pfizer Rx brands within the Pfizer for Living profile, and creating a projection method for forecasting ROI before media investment.

Among things Martin appreciates most concerning his function is the possibility to study and comprehend the nuances of both well established and new markets, and via expanding his understanding of them look for the Holy Grail of product-market fit.

He leads a team of media strategy, media preparation, media purchasing and media execution experts who collaboratively make certain that project objectives are accomplished in order to optimize interactions and ROI. Lauren's occupation in electronic and media began in the 90's, just as electronic ended up being a viable advertising and marketing channel.

While at Underscore, she invested three years showing Search Engine Advertising and marketing at the WSE College in Krakow. One of her faves memories of working at Underscore was years earlier, when they found out exactly how to map Nielsen data to Yahoo's audience base and confirm out ROI from electronic media to retail acquisition.