Outbound Telemarketing

Citadel, a specialist electronic advertising and marketing firm, announces an expanded search engine optimization solution for cosmetic surgeons, concentrating on on-line exposure, person engagement, and practice growth. In her previous function as VP of Biddable Media Daga focused on the advertising and marketing of wellness & health brands with all lifecycle stages: starting from scientific trial recruitment campaigns, through the pre-launch market-shaping, launch and promotional phase, ending with patent expiry and advertising sunsetting.

A 25-year professional in the healthcare marketing and advertising space, Tracey began her job as a firm account person for a range of pharma brand names and later on spearheaded the marketing initiative to release a first-of-its kind website in the eyewear and eyecare area.

It was these early examinations that drove Underscore's focus on information driven programs and ROI measurement, a basic differentiation in the market. She believes Underscore is the design for exactly how media and advertising and marketing companies should, and will, progress in the future.

While at Underscore, she spent 3 years showing Internet search engine Marketing at the WSE University in Krakow. One of her favorites memories of working at Underscore was years back, when they figured out how to map Nielsen data to Yahoo's audience base and verify out ROI from Fortress Surgeon Digital Marketing media to retail purchase.